For IP professionals
This is the portal for professionals working in the field of intellectual property. Here you'll find direct access to all necessary resources.
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News
01.07.2024 | Law and policy, Copyright
New directive for the supervision of the collective rights management organisations
...more
SMEs report
Protecting trade marks
Consumers make buying decisions every day. Product brands can help them to decide which product to buy. This is because they allow the consumer to make a connection between the product and the manufacturer, the quality, the origin and the price. Manufacturers individualise their products or services through trade marks and their depiction of them. Here, entrepreneurs tell about their own brand strategy experiences.
Swiss design from Rikon
In response to the new "Swissness" regulations that entered into force at the beginning of 2017, Rikon CEO Tobias Gerfin now manages two brands.
Thobias Gerfin, Kuhn Rikon AG, Rikon ZH
![](/fileadmin/user_upload/img/kmu/Thomas_Burst.png)
Measurable benefits
With their lucrative premium image, Lantal Textiles AG can demand a brand premium from its customers. Here, we look at why.
Thomas Burst, Lantal Textiles AG, Langenthal BE
![](/fileadmin/user_upload/img/kmu/Thomas_Heinrich.png)
The cross and the logo
There are no concessions on the internet, as Thomas Heinrich, founder of bestswiss.ch, discovered in relation to his trade mark.
Thomas Heinrich, Best Swiss Products AG, Bern BE
![](/fileadmin/_migrated/pics/BarbaraArtmann.png)
Back in step
A fatal inheritance: why Barbara Artmann, CEO of Künzli SwissSchuh AG, no longer leaves brand management up to chance.
Barbara Artmann, Künzli SwissSchuh AG, Windisch AG
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The coveted “Belper Knolle”
What counts is exclusivity: how the Bernese company, Jumi AG, markets its local produce.
Mike Glauser und Jürg Wyss, CEOs, Jumi AG, Boll BE
![](/fileadmin/_processed_/d/c/csm_Heinz_Schmidhauser_02_dc66014650.jpg)
Sliding with top performance
Safeguarding marketing and distribution: why the fittings manufacturer EKU, from Thurgau, places importance on comprehensive IP protection.
Heinz Schmidhauser, CEO, EKU AG, Sirnach TG
Standing up to free riders
Worldwide success with wooden games - cuboro boss Matthias Etter keeps free riders at bay with the help of trade mark protection.
Matthias Etter, CEO, cuboro AG, Hasliberg Reuti BE
![](/fileadmin/_migrated/pics/Gabriela_Manser.jpg)
Aroma – a matter of taste
Trade mark protection for niche providers - Gabriela Manser turns Flauder into a trend drink.
Gabriela Manser, CEO, Mineralquelle Gontenbad AG, Gontenbad AI
![](/fileadmin/_migrated/pics/Sutter.jpg)
Cabinet maker with ambition
Exclusivity and protection against imitators - the Appenzeller Thomas Sutter focuses on design protection with his new chair and table models.
Thomas Sutter, CEO, Thomas Sutter AG, Appenzell AI
News
20.08.2024 | IPI, Dienstleistungen - OnlineServices, Dienstleistungen - Datenbanken und Verzeichnisse
Swissreg is to be completely modernised
...more
01.07.2024 | Law and policy, Copyright
New directive for the supervision of the collective rights management organisations
...more
27.05.2024 | Patents, Media release, Law and policy, Conference
New international treaty on intellectual property, genetic resources and associated traditional knowledge adopted
...more
Events
19.01.2023 | Law and policy, Event
Conference on Intellectual Property & Sustainability at the University of Geneva
...more